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August 15, 2024

Dementia magazine launched as side project secures major headline sponsor

Dementia Help is a quarterly digital magazine, website and Facebook group.

By Dominic Ponsford

After her mother died of dementia, magazine editor Christina Collison launched her own title as a side project to support carers of those with the disease.

Now quarterly magazine Dementia Help has been given a financial boost after signing DementiaNet as its exclusive headline sponsor.

Collison (pictured above, left) said: “Dementia Net’s new interactive platform aligns perfectly with my mission at Dementia Help to offer comprehensive support to carers.

“This partnership will ensure that we continue to provide the very best resources to the dementia community.”

Collison runs Dementia Help on her own with the help of freelances. She estimates the quarterly digital magazine, which has been running for just over a year, has around 10,000 downloads per edition. The title has a further 15,000 followers on its Facebook page and also publishes a website.

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She said: “I was editing Women’s Running magazine when my mum was diagnosed with vascular dementia and it became increasingly challenging to manage the job and her needs.

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“I am hoping the magazine will grow and develop and I would like to launch it in print. It will always be free for carers but we would welcome more advertising revenue both for the magazine and the website.”

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Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
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